← Back

  • MasterClass

    : make brilliance accessible 
    : startup to global leader in 2 years 
     
    > built & deployed go-to-market product 
    > scaled post-production & operations 
     
    + content team, 2 to 40+ 
    + classes, 3 to 50+ 
    + trailers, 100M+ views 
    + proprietary viewing platform 
     
    ↗︎ highest ROI digital assets 
    ↗︎ 250% revenue growth 
    ↗︎ $461M raised in venture 
    ↗︎ household name 
    ↗︎ #1 ed-tech leader 
     
    Learn more 
    This is MasterClass
    0:58
    Commander Chris Hadfield
    2:48
    Photographer Annie Leibovitz
    2:41
    Filmmaker Werner Herzog
    2:06
    Journalist Bob Woodward
    2:23
    Architect Frank Gehry
    2:22
    Composer Hans Zimmer
    2:12
    Primatologist Dr. Jane Goodall
    2:38
    Documentarian Ken Burns
    2:24

  • MT Copeland

    : rebuild the construction industry  
    : seed stage to national treasure  
     
    > conceived, built & deployed go-to-market product  
    > scaled course design & creative operations  
     
    + content team, 1 to 25+  
    + courses across all trades, 0 to 40+  
    + training films, 70+ hours  
    + agency partnerships in 10+ markets  
     
    ↗︎ 20K+ tradespeople trained  
    ↗︎ Fortune 50 customers  
    ↗︎ partnered with Lowes, Procore, NCCER  
    ↗︎ 10M+ content views  
    ↗︎ #1 homebuilder media platform  
     
    Learn more
    Learn the Trades
    2:11
    Educate the Trades
    1:00
    Commercial Blueprints
    1:00
    Power Tools
    0:59
    Framing Floors and Walls
    0:55
    Custom Roof Framing
    1:00
    Install Windows and Doors
    0:56
    Deck Building
    1:00
    Plumbing
    0:58
    Drywall
    1:00
    Prepping for Painting
    1:00
    Painting Interiors
    0:52
    Tile a Shower
    0:59
    Custom Cabinetry
    0:55
    Custom Shaker Cabinetry
    0:59
    Trim Carpentry
    0:56
    Coping Crown Moulding
    1:00
    Solve Jobsite Conflicts
    1:00
    Certify Your Business
    0:57

  • Bloom

    : democratize career coaching  
    : seed to market leader in 2 years  
     
    > ideated, designed, built + deployed go-to-market product content  
    > built + scaled global creative ops with AI-powered workflows  
     
    + content team, 0 to 10+  
    + mentorship content, 600+ stories, 13+ hours  
    + thought leader partnerships, 150+  
    + AI-driven workflows for capture, edit & distribution  
    + proprietary animation render engine  
    + automated omni-channel copywriting  
    + research breakthrough : the 8 qualities of success  
     
    ↗︎ 10K+ coaching moments  
    ↗︎ 95% user satisfaction  
    ↗︎ $10M seed funding  
    ↗︎ Fortune 500 customers  
    ↗︎ proprietary coaching technology  
     
    Learn more
    Stay true throughout change
    2:42
    Your calendar reveals what matters
    1:28
    You can't ignore your calling
    2:16
    Find meaning to stay engaged
    2:00
    Regret nothing you try
    4:11
    Feedback resonates when you're ready
    1:13
    You can't stand out if you conform
    1:16
    You are more than your job
    1:44
    What excites you brings fulfillment
    4:32
    Purpose outlasts unhappiness
    1:56
    Use what you've got
    2:57
    Value depends on perspective
    1:54
    Ask open-ended questions
    2:09
    Reflection creates wisdom
    3:26
    Decide who and what matters most
    2:00
    Growth might look like failure
    3:28
    Time out is as important as hard work
    1:40
    Feedback thrives on collaboration
    2:33
    Learn from the experience of others
    2:50
    Speak with fewer words
    1:54
    Perform who you are now
    2:06
    Sharing knowledge deepens fulfillment
    2:03
    Slowing down can get you ahead
    2:10
    Real imposters feel no doubt
    2:29
    Growth follows passion
    2:32
    Trust you’re already enough
    1:55
    Choose logic over emotion
    4:17
    It’s not who, but how
    2:36
    Ask openly, listen curiously
    2:00
    Manage the workload, not the people
    1:43
    Don't pass up an opportunity
    3:13
    Empower people with autonomy
    1:19
    Learning starts by accepting weakness
    1:51
    Look for inspiration somewhere unexpected
    2:46
    Dress like you know what you're doing
    1:31
    In stress, just breathe
    1:34
    Don't be afraid to start over
    2:02
    Confidence is not arrogance
    1:41
    Master more than one skill
    2:05
    Curiosity reveals hidden talents
    1:10
    Discomfort produces self-belief
    1:59
    Mutual feedback builds trust
    1:38
    Let your team learn freely
    2:21
    Always ask for one more thing
    3:03
    Care for your coworkers
    1:47
    Be specific when you make requests
    1:29

  • Airbnb

    : born to open worlds  
    : startup to travel empire  
     
    > led creative on multi-channel global campaigns  
    > ideated + deployed content system  
     
    + led broadcast campaigns from Taiwan to Ethiopia  
    + directed creative teams across 3 continents  
    + $1M+ budget initiatives  
    + launch creative across 5 verticals  
     
    ↗︎ pioneered love-letter travel stories  
    ↗︎ billboard takeovers in NY & SF  
    ↗︎ opened doors in restricted countries  
    ↗︎ $85B market cap  
     
    Learn more
    Host Campaign Launch
    0:30
    Olympian Host | Breeja Larson
    1:15
    Host Story | Marko in Brazil
    1:06
    Unseen Taiwan
    14:24
    Unseen Calabria
    10:37
    Unseen Cuba
    10:02
    Host Story | Dereje in Ethiopia
    9:25
    Host Story | Cola in Taipei
    1:12
    A Night at Fenway Park
    4:29
← Back

16+ years of experience.

Let's go
joey@joeydellorusso.com
'Me'dia
Instagram, LinkedIn

Joey

  • Joey

    builds furniture.

  • Joey

    expresses love through ridicule.

  • Joey

    takes chances on experiences.

  • Joey

    feels anxious at Costco.

  • Joey

    views fame as irrational.

  • Joey

    dreams of Welsch megaliths.

  • Joey

    runs the laundry.

  • Joey

    does the dishes.

  • Joey

    finds Paris overrated.

  • Joey

    thinks nostalgia is useless.

  • Joey

    always has a backup plan.

  • Joey

    can't fold the clothes.

  • Joey

    prioritizes laughter.

  • Joey

    makes useful nonfiction.

  • Joey

    can't cook.

  • Joey

    is weirdly good at ping pong.

  • Joey

    embraces the acronyms.

  • Joey

    stares at Google Maps all day.

  • Joey

    stepped on a scorpion.

  • Joey

    confronts modernism.

  • Joey

    hates IKEA furniture.

  • Joey

    never flies First Class.

  • Joey

    needs a new dentist.

  • Joey

    is the fun uncle.

  • Joey

    doesn't tweet or whatever.

  • Joey

    plays everything at 1.5x.

  • Joey

    sees life as an improv show.

  • Joey

    thinks ad-rev stunts innovation.

  • Joey

    abhors board games.

  • Joey

    won't fly American Airlines.

  • Joey

    has friends in low places.

  • Joey

    is the oldest and brightest of 3.

  • Joey

    always calls his Mom back.

  • Joey

    makes a damn fine cup of coffee.

  • Joey

    asks the hard questions.

  • Joey

    listens with eye contact.

  • Joey

    is beholden to gravity.

  • Joey

    loves outdoor weddings.

  • Joey

    agrees with Donald Judd.

  • Joey

    turns the music up.

  • Joey

    overlands on public lands.

  • Joey

    wears corrective lenses.

  • Joey

    Pelotons sporadically.

  • Joey

    never misses a deadline.

  • Joey

    contests parking tickets.

  • Joey

    should have studied finance.

  • Joey

    overthinks usefully.

  • Joey

    thrives in chaos.

  • Joey

    just lost his pencil again.

  • Joey

    believes in second chances.

  • Joey

    forgives first impressions.

  • Joey

    rewrites until it's perfect.

  • Joey

    has an Airtable for everything.

  • Joey

    studies 90s music videos.

  • Joey

    thinks before he speaks.

  • Joey

    doesn't tweet or whatever.

  • Joey

    rewatches obscurities.

  • Joey

    celebrates the ordinary.

  • Joey

    believes in feng shui.

  • Joey

    respects silence.

  • Joey

    stargazes nightly.

  • Joey

    aims for clarity.

  • Joey

    turns data into stories.

  • Joey

    questions assumptions.

  • MasterClass

    : make brilliance accessible 
    : startup to global leader in 2 years 
     
    > built & deployed go-to-market product 
    > scaled post-production & operations 
     
    + content team, 2 to 40+ 
    + classes, 3 to 50+ 
    + trailers, 100M+ views 
    + proprietary viewing platform 
     
    ↗︎ highest ROI digital assets 
    ↗︎ 250% revenue growth 
    ↗︎ $461M raised in venture 
    ↗︎ household name 
    ↗︎ #1 ed-tech leader 
     
    Learn more 
    This is MasterClass
    0:58
    Commander Chris Hadfield
    2:48
    Photographer Annie Leibovitz
    2:41
    Filmmaker Werner Herzog
    2:06
    Journalist Bob Woodward
    2:23
    Architect Frank Gehry
    2:22
    Composer Hans Zimmer
    2:12
    Primatologist Dr. Jane Goodall
    2:38
    Documentarian Ken Burns
    2:24

  • MT Copeland

    : rebuild the construction industry  
    : seed stage to national treasure  
     
    > conceived, built & deployed go-to-market product  
    > scaled course design & creative operations  
     
    + content team, 1 to 25+  
    + courses across all trades, 0 to 40+  
    + training films, 70+ hours  
    + agency partnerships in 10+ markets  
     
    ↗︎ 20K+ tradespeople trained  
    ↗︎ Fortune 50 customers  
    ↗︎ partnered with Lowes, Procore, NCCER  
    ↗︎ 10M+ content views  
    ↗︎ #1 homebuilder media platform  
     
    Learn more
    Learn the Trades
    2:11
    Educate the Trades
    1:00
    Commercial Blueprints
    1:00
    Power Tools
    0:59
    Framing Floors and Walls
    0:55
    Custom Roof Framing
    1:00
    Install Windows and Doors
    0:56
    Deck Building
    1:00
    Plumbing
    0:58
    Drywall
    1:00
    Prepping for Painting
    1:00
    Painting Interiors
    0:52
    Tile a Shower
    0:59
    Custom Cabinetry
    0:55
    Custom Shaker Cabinetry
    0:59
    Trim Carpentry
    0:56
    Coping Crown Moulding
    1:00
    Solve Jobsite Conflicts
    1:00
    Certify Your Business
    0:57

  • Bloom

    : democratize career coaching  
    : seed to market leader in 2 years  
     
    > ideated, designed, built + deployed go-to-market product content  
    > built + scaled global creative ops with AI-powered workflows  
     
    + content team, 0 to 10+  
    + mentorship content, 600+ stories, 13+ hours  
    + thought leader partnerships, 150+  
    + AI-driven workflows for capture, edit & distribution  
    + proprietary animation render engine  
    + automated omni-channel copywriting  
    + research breakthrough : the 8 qualities of success  
     
    ↗︎ 10K+ coaching moments  
    ↗︎ 95% user satisfaction  
    ↗︎ $10M seed funding  
    ↗︎ Fortune 500 customers  
    ↗︎ proprietary coaching technology  
     
    Learn more
    Stay true throughout change
    2:42
    Your calendar reveals what matters
    1:28
    You can't ignore your calling
    2:16
    Find meaning to stay engaged
    2:00
    Regret nothing you try
    4:11
    Feedback resonates when you're ready
    1:13
    You can't stand out if you conform
    1:16
    You are more than your job
    1:44
    What excites you brings fulfillment
    4:32
    Purpose outlasts unhappiness
    1:56
    Use what you've got
    2:57
    Value depends on perspective
    1:54
    Ask open-ended questions
    2:09
    Reflection creates wisdom
    3:26
    Decide who and what matters most
    2:00
    Growth might look like failure
    3:28
    Time out is as important as hard work
    1:40
    Feedback thrives on collaboration
    2:33
    Learn from the experience of others
    2:50
    Speak with fewer words
    1:54
    Perform who you are now
    2:06
    Sharing knowledge deepens fulfillment
    2:03
    Slowing down can get you ahead
    2:10
    Real imposters feel no doubt
    2:29
    Growth follows passion
    2:32
    Trust you’re already enough
    1:55
    Choose logic over emotion
    4:17
    It’s not who, but how
    2:36
    Ask openly, listen curiously
    2:00
    Manage the workload, not the people
    1:43
    Don't pass up an opportunity
    3:13
    Empower people with autonomy
    1:19
    Learning starts by accepting weakness
    1:51
    Look for inspiration somewhere unexpected
    2:46
    Dress like you know what you're doing
    1:31
    In stress, just breathe
    1:34
    Don't be afraid to start over
    2:02
    Confidence is not arrogance
    1:41
    Master more than one skill
    2:05
    Curiosity reveals hidden talents
    1:10
    Discomfort produces self-belief
    1:59
    Mutual feedback builds trust
    1:38
    Let your team learn freely
    2:21
    Always ask for one more thing
    3:03
    Care for your coworkers
    1:47
    Be specific when you make requests
    1:29

  • Airbnb

    : born to open worlds  
    : startup to travel empire  
     
    > led creative on multi-channel global campaigns  
    > ideated + deployed content system  
     
    + led broadcast campaigns from Taiwan to Ethiopia  
    + directed creative teams across 3 continents  
    + $1M+ budget initiatives  
    + launch creative across 5 verticals  
     
    ↗︎ pioneered love-letter travel stories  
    ↗︎ billboard takeovers in NY & SF  
    ↗︎ opened doors in restricted countries  
    ↗︎ $85B market cap  
     
    Learn more
    Host Campaign Launch
    0:30
    Olympian Host | Breeja Larson
    1:15
    Host Story | Marko in Brazil
    1:06
    Unseen Taiwan
    14:24
    Unseen Calabria
    10:37
    Unseen Cuba
    10:02
    Host Story | Dereje in Ethiopia
    9:25
    Host Story | Cola in Taipei
    1:12
    A Night at Fenway Park
    4:29

16+ years of experience.

Let's go
joey@joeydellorusso.com
'Me'dia
Instagram, LinkedIn